The luxury fruit house · Hand-flown weeklyHand-selected from elite growers worldwide. Sourced for flavour, not shelf life. Flown in weekly at peak season. UK next-day.
Our SignatureThe flagship · Hand-curated
Our most premium retail box — a hand-selected assortment of first-grade exotic fruit, presented in our magnetic-close keepsake box with a built-in printed fruit menu.
Each Signature Box is composed around the fruits at absolute peak that week. Built for gifting, dinner-party arrivals, and the kind of occasion that deserves a real fruit course.
Our bestsellers
Picked the morning they ship, graded for sweetness, packed in a railway arch in NW10. What's inside depends on what's at peak that week. That's the point.
No. 01★ 4.8 (218)
Eight fruits. The introduction. If you've never tried mangosteen or sapote, start here.
No. 02★ 4.8 (218)
Thirteen fruits. The one people order twice. Always includes at least one pick from the Japanese selection.
No. 03★ 4.8 (218)
Eighteen fruits. The flex. Built for people who want the full season in one delivery — multiple premium picks, maximum range.
Build your own
Pick exactly what you want from the 32 fruits in season this week. Premium tier capped per box (sorry — they're rare for a reason). Save your line-up, reorder in two taps.
From the customers
Verified reviews from buyers across London — boxes, fruits and Japanese imports alike.
Bought one for my mother who is Japanese — she said it was as good as anything she had had in Japan in years. That meant a lot.
Ate this slowly over the course of an hour, course by course. Best fruit experience I have had in London full stop.
Tried these after seeing them on social — completely different to a normal mandarin. Worth the price, would buy again.
Ate this slowly over the course of an hour, course by course. Best fruit experience I have had in London full stop.
Each shell perfectly wrinkled when they arrived, exactly the ripeness sweet spot. Way more aromatic than supermarket ones.
I order one of these every fortnight for our office in Camden. Team gets through it in two days. The team finally know what a real lychee tastes like.
In peak this month
These fruits are at the top of their season this month. After June, they're gone until next year. Graded, picked, and on a plane this week.
Trusted by collectors, creators, athletes & luxury gifting clients
From the source
“We don't sell fruit. We give people access to the rarest produce in the world — flown in weekly, hand-selected, never compromised for shelf-life.”
— The Fruit Plug team, London
Four years in. Single-farm relationships in Japan, Vietnam, Thailand, Colombia and Peru. A railway arch in NW10 where every box is packed by hand the morning it ships. Same brief as day one — bigger basket.
Unboxings, tastings, and how to eat the weird ones. Straight from our feed.
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210k views2.1M views480k views1.4M views320k views560k viewsMiyazaki mango, Sumo Citrus, Awa strawberries, Kinkan kumquat. Graded in Japan, sold in Tokyo department-store gift halls for £100+ a piece, almost never exported. Flown in weekly while in season.
New on the bench
Cold-pressed, single-origin, limited drops. Get on the list to know when each one lands.
Fresh cacao-pod pulp pressed with coconut milk. Tropical not chocolate.
Get notifiedSugar Mango and Granadilla, in the ratio that locals in the tropics actually drink.
Get notifiedPink guava with a slow-pressed ginger kick. Single-origin Thai guavas.
Get notifiedYellow Pitahaya, white dragon fruit, coconut water. Cold, clean, bright pink.
Get notifiedEvery fruit on this site, grouped by family. The reason lychee and rambutan taste related. Why Queen Victoria reportedly offered a knighthood to anyone who could bring her a mangosteen.
